National was designed specifically for First National Real Estate so it could be given to members and suppliers to ensure brand consistency across all communications.
The best way to ensure brand compliance is to provide all the tools required to make it easy.
The typeface had a range of weights designed for advertising but most members only required the basic Regular and Bold along with their italics.
Paul Clarke Creative Pty Ltd. 153-155 Berringa Road, Park Orchards, VIC 3114 Australia. Phone: +61 3 9879 9873 email: email@example.com
CREATIVE DIRECTION I STRATEGY I ADVERTISING I BRAND DEVELOPMENT & MAINTENANCE I PACKAGING I CONCEPT I COPY WRITING
ART DIRECTION I GRAPHIC & WEB DESIGN I PHOTOGRAPHY I RETOUCHING I ILLUSTRATION I PRESENTATION I PRINT MANAGEMENT